Hair Expo 2019 SA – TAS Hairdresser of the Year
- Hair: Sam James
- Photography: Haley Renee
- Stylist: Zena Najjar
- Makeup: Mandy Nash
Adelaide based hairdresser and 2018 Hair Expo South Australian / Tasmanian Hairdresser of the Year winner, Sam James, took home two impressive accolades at the 2019 Hair Expo Awards, being crowned the Hair Expo South Australian / Tasmanian Hairdresser of the Year for the second consecutive year, as well as being named the Hair Expo 2019 Editor’s Choice winner by Hairdressers Journal International Editor, Laura Husband. Sam has also recently opened her own salon, SJ Establishment.
[Hair Expo] You had an incredibly successful Hair Expo Awards this year! How does it feel to have made these achievements in such a competitive and cut throat industry?
[Sam James] Yes to be honest, it still doesn’t feel real! To go back to back is a huge goal of mine so yay! It’s just such an honour to have Hairdressers Journal International Editor, Laura Husband award me this – to be rewarded for creating a collection that stood out means everything to me as I try really hard to reinvent rather than recreate.
What was the inspiration behind your winning collection?
My collection P.L.A.Y allowed me to experiment with the unknown, using new techniques I dreamed up whilst learning new things last year. With a little inspiration from the man himself Angelo Seminara and watching someone close to me playing with rope, intricate pieces have been hand crafted for these looks. When producing a new collection, to feel successful, it is key for me to have learnt and mastered new skills, usually making myself uncomfortable before conquering the right images.
You’ve recently opened your own salon, SJ Establishment. Has this always been a dream of yours, and what are your goals for the salon?
It’s more a recent dream of mine, I wanted to create something that I felt connected to in a way that you can only feel when you have created it yourself. Everything has been created with the ultimate Current Client Journey in mind – the busy time-poor professional, or hectic unrested mother. The goal is simple, to give our clients the rest and nurturing they deserve whilst making them look and feel amazing!
To read the full interview with Sam James, click here.