American model and actor Emily Ratajkowski has been named as the newest face of Kérastase Paris, with the brand’s Global President, Rosa Carrico, stating that “Emily embodies a modern, multi-faceted and confident vision of beauty”.
“I am excited and proud to be chosen as a Kérastase ambassador. I love that feeling of clean, textured, natural hair, that instantly makes me feel good. That’s why my hair deserves the best care.” said Emily.
The Gone Girl actor was introduced to Kérastase via celebrity hairstylist Jennifer Yepez and has shared her favourite products as Aura Botanica and Elixir Ultime.
Dutch fashion photographers Inez & Vinoodh were enlisted to shoot the imagery for the new campaign (seen above).