French celebrity hair colourist Christophe Robin touched down in Sydney last week to launch his temporary colour gels, the newest addition to his line of luxe haircare products. Christophe introduced salon partners to the technology during an event at the Edwards & Co Education Studio in Surry Hills.
Comprised of 92-98 per cent natural ingredients, the gels are a solution to greying hair for those opposed to oxidative colour services. Christophe is the first to admit that the gels are “not a miracle product” but represent a new service and retail option for clients who favour a temporary solution to grey coverage; or those with allergies and sensitivity to traditional colour formulas containing ingredients like ammonia or peroxide.
Formulated over five years with a retired French chemist, the gels come in four colours –golden blonde, dark blonde, light chestnut, and dark chestnut. The direct-dye hair colours coat the hair fibre with colour pigments without altering the structure. The colour immediately conceals greys and adapts to the hair’s natural hue for a subtle result and lasts between five to seven washes.
The dermatologically-tested gels are free from ammonia, peroxide, oxidants, resorcinol, PPD, silicones and SLS. Instead, naturally-derived ingredients were harnessed in the formulations like oat flakes, known for its protective and anti-oxidant properties; and Inula flower, which stimulates the production of keratin and preserves and brightens colour.
A test on those with sensitive scalps conducted in the USA cited the sensitive-friendly properties of the gels, with 94 per cent of those surveyed stating that the product does not irritate the scalp or skin. Eighty-five per cent stated that the gels coloured greys in a natural way.
Christophe explained that the temporary colour gels can be included as a new salon service offering, with a special priming shampoo available to complement the professional-size gels and provide a longer-lasting result from behind the chair.
An enthusiast of the product, Monique McMahon from Que Colour admitted her initial hesitation when she first encountered the gels as the owner of a salon that markets itself primarily as a colour service salon. However, she went on to explain that the product has opened up a new market in clients who desire ammonia-free colouring, and she’s since been able to introduce a more affordable colour service to her salon’s menu. Monique also mentioned the temporary colour gels as a great option to get more junior staff practising their colour application on the salon floor.
For more information, contact Karina Parry at MCM Imports firstname.lastname@example.org